Positive Nutrition: Healthy Innovation for the Mass Market

Demand for better-for-you options is on the up-and-up as shoppers link good diets to good health. 22% of European consumers report following a sugar restricted diet while 60% say they now avoid artificial colours and flavours.

Meanwhile, the public health implications of high fat, salt and sugar diets are significant. Regulators are becoming increasingly interventionist. From advertising and promotion bans to restrictions on placement in-store and front-of-pack labelling requirements, the heat is rising.

The challenge facing food innovators today is how these health trends can move beyond their current niche and translate to the mass market. What areas resonate most with consumers? And how can manufacturers make the most of the opportunity?

FoodNavigator will seek to answer just that in 8 broadcast sessions over 4 days, where we will bring you a series of lively and interactive presentations and panel debates.

Positive Nutrition is FREE and pre-registration is required. Please register using the form below. Please note you need to register for each broadcast that you wish to attend.

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