Untitled Document
In a world that loves sugar’s familiar qualities…where do you start for its successful reduction?
Sugar ranks at the top of the list when it comes to consumer nutrition concerns. Sugar reduction poses a challenge across all product categories. The responsibility and cost of helping consumers reduce their sugar intake is being pushed onto the food and beverage industry by legislation like sugar taxes.
We’ll look at why so many sugar-reduced products fail.
Though consumers cite taste as the biggest driver of their intention to repurchase, we’ll explore other key factors that may stop great-tasting products from getting off the shelf.
Hear from nutrition and applications experts on how to succeed with sugar reduction. Find out what makes healthier products likeable while fitting into labelling and tax legislation across the world.
Bringing together consumer perception research, true nutrition science and practical formulation expertise, you’ll come away with actionable insights, practical examples and industry-relevant solutions for sugar reduction.
Join us for a webinar on forward-thinking sugar reduction success.
Four reasons not to miss this webinar. You’ll walk away with:
- Strategies for creating low-sugar products that consumers will buy again
- An understanding of the nutrition science behind sugar reduction strategies
- Insight into consumer and legislation priorities around the world
- Application examples across bakery, chilled desserts and beverages
Aisling Aherne, BSc PhD RNutr, Nutrition Science Manager, Kerry | Sugar Reduction Around the World – Consumer, Health & Legislation Demands
Ashley Baker, VP RD&A, Kerry | Why Products Fail: Overcoming the Complexities of Reduced Sugar
|