What Makes a Digital Experience Platform Great?

Now available on demand 

Duration:30 minutes


Everywhere you look, there are tools to create some kind of digital experience. Create a great new app! Build a website in minutes! Get your customers attention now! But what makes one platform better than another? What capabilities are imperative to deliver an experience to your audience that is relevant, consistent and personalized? Can this be done cost effectively? We will discuss these topics and many others!

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Shep Hyken

Chief Amazement Officer, Shepard Presentations

Shep Hyken is a customer service and experience expert and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal bestselling author and has been inducted into the National Speakers Association Hall of Fame for lifetime achievement in the speaking profession.

Brian Chaput

Director, Offering Management, Digital Experience Software, IBM Watson Customer Engagement

Brian Chaput leads the offering management team defining and delivering digital experience software and solutions within IBM Watson Customer Engagement. He has over 30 years of technology product management, product marketing and sales experience. Brian joined IBM via IBM's acquisition of Bowstreet in 2005.

What Makes a Digital Experience Platform Great?
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