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Homeowner Expectations: Must Knows for Trades Pros

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Available On-demand Until April 9, 2027
Duration: 30 minutes

Abstract

Timely responses and overall convenience now play a major role in which HVAC or plumbing business a homeowner chooses to hire. When a heater breaks during a cold spell or a pipe leaks late at night, they want immediate answers and a simple way to book service. If they cannot connect quickly, no matter the hour, they move on.

To better understand what is driving these decisions, we surveyed 2,000 homeowners about how they search, evaluate, and hire home services providers. In this webinar, we will share key insights from that research and how to apply them to your business.

You will also hear directly from a contractor who will discuss how homeowner expectations have shifted in recent years and how their business has adapted. They will walk through how they use technology to respond faster, make scheduling easier, and manage growing demand without adding operational strain.

Join us to learn how to:
  • Meet rising consumer expectations while keeping day-to-day operations efficient
  • Increase booked jobs without increasing staff hours
  • Simplify communication and scheduling across phone, chat, text, and online booking so you never miss an opportunity

Speaker

Andrew Adams

Director of Partnership Marketing

Scorpion

Andrew Adams is the Director of Partnership Marketing at Scorpion, where he drives collaboration and marketing initiatives across Scorpion's strategic and industry partners. Andrew collaborates closely with industry leaders like ServiceTitan to deliver innovative marketing solutions. A sought-after industry expert, he regularly shares insights on marketing best practices, consumer trends, and the impact of AI within the home services sector.

Dustin Aguilar

President

Pro Price Heating and Cooling

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Photo courtesy of Scorpion
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