Beating the Construction Labor Shortage with Technology

Available On-demand Until May 6, 2022

Duration:60 minutes


There is a big problem facing the construction industry: not enough skilled workers to fill a growing demand. 

The construction industry lost more than two million jobs during the economic downturn of the 2000s and never fully recovered. Add that to the fact that construction productivity suffered during the COVID-19 pandemic, with new safety protocols resulting in a 7% financial loss, and it’s clear that productivity remains a top leading indicator of a job’s profitability.  

The bottom line: construction companies need to do more with less time, less money and most importantly, fewer boots on the ground. In this session, we’ll introduce you to the digital solutions that can help companies mitigate the workforce shortage with an eye on innovating how work is done on the jobsite.

Learning Objectives:
  1. How labor productivity compares to other, more digitized industries and why construction lags behind.
  2. Evaluate the impact digital solutions have already had on the construction industry and how other companies are finding technological solutions to combat the labor shortage.
  3. Understand the blueprint to evaluate and implement a unified emerging technology toolset to increase productivity and profitability.
  4. Learn three big components of a strategic data approach to tech adoption for construction.

Can't attend live? Register to view the webinar on-demand!


Bill Wagner


Penta Technologies & STRUXI

Bill Wagner is an experienced business and thought leader who is passionate about driving growth by creating great experiences for customers. He has a long track record of successfully applying cutting-edge best practices from the worlds of business, science, marketing and economics in a way that scales into all companies, both large and small. His areas of expertise include: product portfolio management, strategic planning, corporate and competitive research, communications strategy, brand platform development, data science and e-business. Bill has experience working with start-ups, mid-size, and Fortune Global 500 firms including ABB, Badger Meter, Direct Supply and ARI Network Services. Bill is also the Past President of the Milwaukee Chapter of the American Marketing Association and is a sought-after speaker on the topics of product management, digital disruption, business strategy and the impact of digital experiences on the customer journey. He has recently informed audiences as a featured presenter for AGCIT, BuiltWorlds, Product Camp and the University of Wisconsin eBusiness Consortium. As President of Penta, Bill is responsible for leading Penta's long-term strategy, product portfolio and demand generation activities by focusing on developing solutions that solve the big challenges facing the construction industry.



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