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Digital Lessons Automakers and Suppliers Can Learn From Other Industries


Where:Right from your computer



While customer expectations have evolved drastically over the past few years because of the pervasive impact digital technology has had on the consumer experience, there is no question that COVID-19 has created different and even higher customer-experience expectations.

We've helped many of the world's most innovative and customer-focused brands —across various industries—transform how they serve, engage and support their customers during both good and challenging times.

Join Automotive News and Perficient to learn what many of the most recognizable brands are doing and how automakers and suppliers can leverage similar tactics to focus on the customer and win in the market.

Attend this webinar to hear:

  • Real-life examples of what top brands are doing outside the automotive industry
  • How to apply similar tactics in the automotive industry
  • Where to begin for some quick wins
  • Inspiration and ideas that can be translated to your business

If you're already registered for the Digital Lessons Automakers and Suppliers Can Learn From Other Industries webcast, click below:



Jim Hertzfeld

Chief Strategist, Digital


Customer experiences that “wowed” us last year are table stakes today. Leading brands understand the importance of innovation for meeting and exceeding our expectations as consumers. That's where Jim Hertzfeld and his team come in. They listen to our clients to understand their customers, competitors, and top challenges. Then, they tap into what’s possible and build big ideas around customer experience to drive growth, improve the brand, and strategically grow our clients’ businesses.

Moderator: Phil Nussel

Online Editor
Automotive News

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