Start Date: 17 MARCH, 2025
Start Time:10:00 AM CET
Duration:45 minutes
Abstract:
High-strength supplements are pushing the boundaries in nutraceuticals, catering to health-conscious consumers seeking impactful and convenient solutions. Join us for this informative webinar, where experts from SIRIO, using data from the Innova Market Insights database, will delve into the latest trends in high-strength supplements and how they are shaping global markets. This session will uncover the key drivers fueling the growing demand for high-strength supplements and the opportunities they present for supplement brand owners. We’ll also explore the technical considerations of developing high-potency products, including formulation challenges, stability, and efficacy. A key focus will be the latest advancements in nutraceutical gummies—an increasingly popular delivery format. Discover how high-strength gummies can effectively deliver essential nutrients such as creatine, fish oil, and iron without compromising taste, texture, or functionality. You’ll leave the session with actionable insights, ready-to-launch formulations, and innovative product concepts. Don’t miss this opportunity to stay ahead of the high-strength supplement trend, explore cutting-edge product solutions, and gain valuable knowledge to drive your brand’s success in 2025 and beyond.
General Enquiries:
marketing@cnsmedia.com
Speakers
 Maria Pavlidou Head of Brand SIRIO Europe Bio: Maria is a marketing leader with over 15 years of experience in marketing and communications across multinational and local companies, focusing on health and nutrition in both B2C and B2B contexts. Starting her career in B2C marketing roles at Danone and Novartis, Maria developed a deep understanding of consumer behavior, enabling her to bring valuable consumer insights to her clients. She spent nearly 8 years at DSM, where she led the marketing communication activities for EMEA across various roles. Before joining Sirio, Maria expanded her strategic expertise as a senior strategy consultant at The Healthy Marketing Team, a leading marketing and branding consulting agency. With expertise spanning messaging, communication, branding, and positioning, Maria combines her B2C background with strategic acumen to help clients create impactful, consumer-focused solutions.  Ru Yu Head of Product Development SIRIO Pharma Bio: Yu Ru is the Head of Product development in Sirio Pharma. As the head of product development, Yu Ru leads a team of nutrition scientists dedicated on product applications. Prior to joining Sirio, Yu Ru has been working in various product development and business development positions in international companies in France and in China. Yu Ru holds a master’s degree in food studies from the university of Wageningen, the Netherlands.  Laura Studente Marketing Analyst CNS Media B.V. Laura Studente is a Marketing Analyst for CNS Media B.V., the leading print and digital publisher of cross-industry market trends, global news and geopolitical developments. She conducts market research and data analysis on the latest nutrition, food and beverage trends.  Anvisha Manral Senior Journalist Food Ingredients First Anvisha Manral is a Senior Journalist at Food Ingredients First, contributing in-depth written and video content. Her master’s in Governance and Development Policy, as well as Journalism and Mass Communications, gives her a unique understanding of the stakeholders in the food and sustainability sector. Anvisha’s coverage focuses on regulatory changes at the intersection of food and development and more.
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