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Edible Evolution in Cannabis: In Review and What’s to Come

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On Demand until April 26, 2024

Abstract

In our 2023 State of the Cannabis Food and Beverage Industry webinar, join BDSA for a deep dive into U.S. edible cannabis to understand category performance, key trends and what it's expecting in 2023 and future years. Specific areas of focus include:  
  • Edible sales, share, demand, pricing and basket trends across markets and edible subcategories and what this means for 2023 performance
  • Key trends in product attributes, sizes and positioning
  • Activating edible consumers via key differentiators from non-edible consumers in terms of buyer behaviors, attitudes and decision drivers 
  • Changes in brand dominance and category concentration by market

Speaker

Rick Maturo

Director of Insights and Analytics

BDSA

Rick Maturo is the professional services director on BDSA’s Insights and Analytics team, supporting relationships with BDSA’s cannabis and CPG clients, as well as with key industry groups and the media. In this role, Maturo executes and supports custom and syndicated analytic initiatives that combine BDSA’s retail sales data, consumer intelligence and other proprietary datasets to derive actionable insights that help address clients’ key business questions and better inform innovation and strategy for cannabis brands and retailers.
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