Duration: 60 minutes
Abstract
Functional beverages are one of the hottest trends in health & wellness. Now, consumers are demanding more function from their functional beverages. To do this effectively, we’ll need highly innovative beverage friendly ingredients that are backed by solid clinical science. PLT Health Solutions offers a growing portfolio of neutral tasting, water-dispersible and ‘beverage friendly’ ingredients with gold-standard clinical scientific support. These are available for a broad range of health categories – from sports nutrition, mood and stress support to hydration and healthy aging for joints and skin. This webinar will review the science behind these ingredients and how they can be added to your formulations. Learning Objectives:
- What makes a beverage friendly ingredient?
- The importance of quality clinical science in creating the next generation of functional beverages
- The science behind beverage friendly ingredients across a broad range of health categories
- Review of clinical trials on beverage friendly ingredients
Steve Fink Vice President, Marketing PLT Health Solutions Steve Fink is PLT Health Solutions Vice President of Marketing. He brings over a decade of marketing, product development and commercialization experience to PLT, and today oversees new product launch efforts, supports PLT’s innovation partners with marketing strategies, and works closely with PLT customers in developing concepts for consumer products featuring PLT ingredients. Prior to joining PLT, Steve was the Global Marketing Business Manager for Ajinomoto North America where he led that organization’s B2B and B2C marketing initiatives for branded bulk amino acid portfolios, R&D pre-scale pharmaceutical ingredient portfolios, and retail sports supplements portfolios. Earlier in his career, Steve practiced law as a patent, trademark, copyright and intellectual property attorney.
Dr. Jeremy Appleton Director of Medical & Scientific Affairs PLT Health Solutions Jeremy Appleton is the Director of Medical and Scientific Affairs. As a licensed naturopathic doctor with an extensive background in natural medicine and education, Dr. Jeremy Appleton brings relevant experience driving new product ideation and development, business development, and education for natural products and ingredients to PLT. Immediately prior to joining PLT, Appleton was Vice President of Science & Education at Klaire Labs. Previous engagements included Director of Scientific Affairs for Nature’s Way and Integrative Therapeutics (Schwabe North America). He is a graduate of Reed College, National College of Natural Medicine, and completed his residency at Bastyr University, where he was also on faculty. A supplement industry veteran, Dr. Appleton also previously served as Nutrition Department Chair at the National University of Natural Medicine in Portland, OR and is the author of numerous articles on evidence-based natural medicine.
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