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Clearing the Air Summit

Start Date:9/24/2020

Start Time:9:45 AM EDT

Duration:195 minutes


This engaging virtual summit presented by the Alliance for Consumer Education will bring together highly respected academics, industry leaders and technical experts for an interactive dialogue about the science and safety of air care products.

If you're already registered for the Clearing the Air Summit webcast, click below:



Rachel Herz


RSH Enterprises LLC, Brown University, Boston College

Rachel Herz, Ph.D. is a neuroscientist and a leading world expert on the psychological science of smell. She has been conducting research on the sense of smell, emotion, perception, motivated behavior and cognition since 1990. Dr. Herz is a TEDx speaker, has published 90 original research papers, received numerous awards and grants, co-authored scholarly handbooks, and is an adjunct assistant professor in the Department of Psychiatry and Human Behavior at Brown University and part-time faculty in the Department of Psychology and Neuroscience at Boston College. She is also a professional consultant to various industries regarding scent, taste, food and flavor, and is frequently called upon as an expert witness in legal cases involving olfaction. Dr. Herz is the author of several distinguished academic and popular science books including the leading college textbook on Sensation & Perception (Oxford University Press) now entering its 6th edition, The Scent of Desire: Discovering Our Enigmatic Sense of Smell (2007; Harper Collins), which was selected as a finalist for the “2009 AAAS Prize for Excellence in Science Books,” and That’s Disgusting: Unraveling the Mysteries of Repulsion (2012; W.W. Norton & Co), which analyzes the emotion of disgust from culture to neuroscience, and was listed as a New York Times Book Review Editor’s Choice. Her latest book Why You Eat What You Eat: The Science Behind Our Relationship with Food (2018; W.W. Norton & Co) was a finalist for the “2018 Readable Feast Awards” and listed among the “Best Food Books of 2018” by The Smithsonian and The New Yorker; it explores how our senses, brain and psychology govern our perception of food, and the experiences and consequences of eating. For more information see:

Carolyn Forte

Director, Home Appliances and Cleaning Products Lab

Good Housekeeping magazine

Carolyn Forte is Director of the Home Appliances and Cleaning Products Lab of the Good Housekeeping Institute and is responsible for overseeing and producing all of Good Housekeeping Magazine’s home appliance and cleaning product reviews, the Ask the GH Cleaning Lab monthly column, editorial service tips and home cleaning content for both the magazine and as well as assessing products submitted for the Good Housekeeping Seal. Her lab evaluates consumer products in the categories of laundry and clothes care, floor care, dish care, small and major home care appliances, and more. Carolyn also produces the brand’s special publications and books related to home cleaning and organizing and frequently speaks to industry on topics relating to cleaning and consumer and household trends. She is interviewed regularly across all media and digital platforms, including The Today Show, The View, Dr. Oz, Good Morning America, The Home Shopping Network, The New York Times, The Washington Post and The Wall Street Journal, and more. br / Prior to joining Good Housekeeping, Carolyn was employed by the Montgomery Ward Company as a Textile Analyst. She was responsible for both the performance and technical evaluation of the company’s retail and catalog merchandise. br / Ms. Forte holds a Bachelor of Arts Degree in Family and Consumer Science with a Business Option from Queens College, City University of New York. Her current professional affiliations include membership on various technical standards committees, such as ASTM International’s D-12 Committee on Soaps and Detergents and F-11 Committee on Vacuum Cleaners — where she serves as the Consumer Information Subcommittee Chair — and D-13 Committee on Textiles.

Steve Horenziak

M.S., Principal Scientist

Procter and Gamble

Steve didn’t expect to become known as a malodor guy coming to P&G in 1999 with an M.S. in Pulp and Paper Science, but he’s now spent more than 16 years studying the sources and chemistry of malodor, fragrance chemistry, olfaction, indoor air quality and sensory methodologies. Steve leads formula development for P&G’s Air Care portfolio, holds numerous patents, and has been part of many successful (and some unsuccessful) market launches. br / Steve is an active member of ASTM, helping to develop methods related to sensory science and candle safety, and is on the Board of Directors of the National Candle Association. Steve grew up in Michigan and received a B.S. in Chemical Engineering from Michigan Technological University before receiving that M.S. from the Institute of Paper Science (now Georgia Tech). He lives in Cincinnati, Ohio with his wife Jen, two adolescent children, and two stinky cats.

Matthew Wagner

Ph.D., M.B.A., Director of Fragrance R&D

Procter & Gamble

Matt leads the fragrance technology innovation program at P&G, and supports fragrance development in the global Air Care, Baby Care, and Feminine Care categories. Over the past 15 years, Matt’s roles with P&G have spanned analytical chemistry, new technology and product development, and fragrances. Through these roles, Matt works to bring the latest scientific insights and new technologies to life in products that consumers use every day. br / Before coming to P&G, Matt earned a Bachelor of Engineering degree in chemical engineering and biomedical engineering at Vanderbilt University and a PhD in chemical engineering at the University of Washington. Matt lives in Cincinnati, Ohio, with his family.

Pamela Dalton

Ph.D., MPH

Monell Chemical Senses Center

Pamela Dalton is a Member at the Monell Chemical Senses Center in Philadelphia, a nonprofit, multidisciplinary, basic research institute devoted to the study of smell, taste and chemical irritation. Dr. Dalton received her PhD from New York University in Experimental Psychology and her Masters degree in Public Health from Drexel University. Her research program explores the interaction between cognitive and sensory factors in both the positive and negative responses to volatile chemicals. Her work has been supported by grants from the National Institutes of Health, with additional funding from the DOD, private foundations and industry collaborations. The research she conducts utilizes both laboratory chamber studies and field studies to investigate a variety of topics in chemosensation, including the effects of occupational and residential pollutant exposures on chemosensory function and airway health. br / Dr. Dalton was the team leader for the Olfaction domain of the NIH Toolbox and a member of the Sensory Functioning Team (Taste and Olfaction) in the National Children’s Study Scientific Committee for Health Measurement. She has served on the National Academy of Sciences review panel for research at the Army Research Laboratories. She is a consultant to many groups in the chemical, food, household products, and fragrance industries, as well as government and community organizations involved in odor issues.

Robert C. Bookstaff

Ph.D., Senior Toxicologist

Procter & Gamble

Robert received his B.S. in Pharmacy and my Ph.D. in Pharmacology/Toxicology, both from the University of Wisconsin. He started his career with P&G in 1989 in their Personal Health Care business supporting the Vicks Cough & Cold products. In 2002, he transferred to P&G’s Fabric & Home Care Business where he supports the company’s Air Care products.

Anne Marie Api

Ph.D., ATS, Vice President

The Research Institute for Fragrance Materials, Inc

Anne Marie Api is Vice President at The Research Institute for Fragrance Materials, Inc. (RIFM). RIFM is an independent international scientific organization, which tests and evaluates the safety of fragrance materials. The Institute represents more than seventy member companies on a worldwide basis. br / Dr. Api combines an advanced knowledge of fragrance ingredient safety, senior leadership experience, an excellent work ethic and exceptional communication skills, to establish a quality record of managing fragrance ingredient safety at RIFM. She is committed to investigating new scientific methodologies to keep RIFM at the cutting edge of advancements in toxicology. She is also committed to education and inspiring others on current and future goals. br / Dr. Api started with RIFM as a Scientific Assistant and has progressed through Toxicologist and then Manager before her current position. Before joining RIFM, she worked at Unilever Research in Edgewater, NJ where she worked in the safety assurance section. br / Dr. Api holds a Bachelor of Science degree in biochemistry from Manhattan College and a Masters of Science degree in toxicology from St. John's University. Dr. Api earned a Doctor of Philosophy from Aston University in Birmingham, England. In 2020, she became a Fellow of the Academy of Toxicological Sciences (ATS). br / Dr. Api has served several independent scientific peer review panels and is an Adjunct Assistant Professor at Rutgers University. br / She has authored over 100 scientific publications and is a member of numerous scientific organizations. She has been a member of the Society of Toxicology since 1997 and has served on the Career Resources and Development Committee (CRAD) from 2013-2015 and was Secretary/Treasurer for the Dermal Toxicology Specialty Section from 2006-2008. Among her other professional affiliations, she is a member of the American Academy of Dermatology, American Chemical Society, American Contact Dermatitis Society, American Society for Photobiology, European Society Contact Dermatitis, Mid-Atlantic Chapter of the Society of Toxicology, Society of Investigative Dermatology and the Women in Flavor & Fragrance Commerce (Board of Director 1997-2015; Treasurer 2008-2011). She also served on the Dermal Clinical Evaluation Society Board of Directors from 1991-1997. br / Dr. Api selected for the 2018 Toxicology Forum Philippe Shubik Distinguished Scientist Award. The Philippe Shubik Award honors an individual in the field of toxicology who has led a long and productive career in toxicology and who has made significant and noteworthy contributions to the field of toxicology, including all aspects of traditional and regulatory toxicology along with consistent contributions to the field through the support and mentoring of other toxicologists. She was the Women in Flavor & Fragrance Commerce Woman of the Year in 2006.

Rick Kingston

PharmD President, Regulatory and Scientific Affairs

SafetyCall International and Pet Poison Helpline & Clinical Professor of Pharmac

Dr. Rick Kingston is the President, Regulatory and Scientific Affairs at SafetyCall International & Pet Poison Helpline, a multidisciplinary healthcare firm academically affiliated with the University of Minnesota. SafetyCall is focused on providing consumer product manufacturers with independent, third party support in the areas of post-market medical surveillance, regulatory reporting for adverse events, and product safety. His professional and academic career spans over 40 years including previously serving full time in the Department of Experimental and Clinical Pharmacology at the University of Minnesota, progressing through the ranks of Assistant, Associate and full Professor and currently serving as Clinical Professor of Pharmacy. He has published and presented extensively in the field of clinical toxicology and regulatory policy, and serves on numerous scientific panels, advisory boards and non-profit professional organization scientific committees advising on issues of product stewardship, science and safety. His professional expertise spans the areas of consumer product post-market surveillance, natural product toxicology, clinical toxicology and pharmacology, injury prevention, poison control, toxicology and product safety regulatory policy.

Farah Ahmed

President & CEO

Fragrance Creators Association

Fragrance Creators Association is a fast-paced, compassionate, and results-driven association. Farah works with an incredible staff team, Board of Directors, and active membership, who help lead the association’s efforts to advocate for science-based regulation and policies and to increase public knowledge, appreciation, access, and use of fragrances created in a responsible way. br / Since Farah joined the organization in 2016, the organization has successfully increased awareness, trust, and credibility for the U.S. fragrance industry and are now directly driving fragrance policy as well as partnering with allied trade associations to advance our mutual fragrance-related goals. The organization has also strengthened relationships across industry sectors and with lawmakers through improving communication and education on the health and wellness benefits of fragrance—namely through The Fragrance Conservatory—as well as the value of fragrance in supporting jobs, the economy, creative artistry, and sustainability efforts. br / Farah is the Editor-in-Chief of Fragrance Notes——the fragrance industry’s first-ever quarterly magazine. br / Previously, Farah served as Chair, Strategic Industry Categories, for the Personal Care Products Council. She also was appointed by the Organization for International Standardization (ISO) as Convenor of the Cosmetic Marketing Group. In 2010, she was named one of the Top 25 Most Influential South Asian Women in Marketing, Media, and Entertainment by Korn/Ferry International. She is a Co-Founder and Board Member of SAMMA, South Asians in Media Marketing and Entertainment. br / Farah graduated from the University of Virginia, School of Law, and previously served as an Associate at the law firm of Kelley Drye Collier Shannon, and as Assistant General Counsel at the U.S. Food & Drug Administration. After earning her Bachelor’s degree in physiology and biochemistry from Niagara University, she completed post-graduate research at Harvard Medical School.

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