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Data is the new healthcare currency

Start Date:6/8/2021

Start Time:1:00 PM EDT

Duration:60 minutes

Data is at the forefront of everything, from measuring clinical performance to maximizing reimbursement. Skilled nursing organizations that understand the power of data to manage risk will increase the odds of successfully navigating the current value-based care model, which is quickly shifting to more insight-based care, as well as operating more successfully under PDPM. The audience at this engaging presentation will begin to understand how advanced data strategies can inform better decision-making, which in turn allows more proactive care delivery and more efficient use of staffing resources.

  • Learn the latest trends using data strategically to manage clinical risk
  • Better understand how to simplify data to improve your organization’s clinical, operational, and financial performance
  • Receive practical guidance on five things skilled nursing organizations can do today to use data and predictive analytics for real-time visibility into areas like patient acuity, fall risk, and more

By attending this program in its entirety, you can earn 1 CE credit!

If you're already registered for the Data is the new healthcare currency webcast, click below:



Dana DiFerdinando

Vice President of Analytics and Data Strategy


Dana is the Vice President of Analytics and Data Strategy at ResMed and is leading the Software as a Service (SaaS) out of hospital data and analytics strategy to maximize the value of the company’s data assets to drive provider efficiencies, integrated care coordination, and better patient outcomes. She is a global leader in the healthcare, life sciences, and technology industries and has built, transformed and managed multi-million dollar organizations. Prior to ResMed, she served as the Chief Information Officer (CIO) for several biopharmaceutical companies and developed the global information strategy for commercialization and launch of products and technologies. She also held executive positions at Deloitte & Touche and Science Applications International Corporation (SAIC) where she created and grew multiple successful businesses. Dana holds a B.S. in Computer Science from Rutgers University and an M.S. in Operations Research from Stanford University.

Rob Price

Senior Product Manager for Analytics


Rob Price is the senior product manager for Analytics at MatrixCare. He began his career in 1999 and has healthcare market experience in physician practice management, hospital revenue cycle management, and out-of-hospital markets. Prior to the healthcare industry, Rob worked in sports radio, covering Chicago teams. Rob currently resides in Lockport, Illinois.

Kim Marselas

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