Hybrid Events: Uncovering the Complete Event Life Cycle

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Start date: 4/29/2021
Start time: 2:00 PM ET
Duration: 60 minutes
For marketers and event professionals, 2020 was the year of virtual events. Now, organizations are ready to redefine their event strategy for 2021 and beyond. 

The next generation of business events will converge in-person and digital channels. Marketers and event planners will deliver immersive experiences that blend the power of in-person with the scalability of digital experiences. 

On Thursday, April 29 at 2:00 PM ET, join our LIVE panel discussion of industry leaders as they walk you through the complete event life cycle, and share ways you can build meaningful connections with your audience that go beyond a moment in time and a physical location. 

In this exclusive webinar, you’ll learn five actionable steps you can take toward planning a successful hybrid event: 

  1. Leverage event data to inform your evolving event strategy. 
  2. Create one event with unique experiences for your audiences across channels. 
  3. Build your community with “always on” engagement that powers the full event life cycle.
  4. Embrace new technologies, practices, and delivery models in preparation for the next generation of business events. 
  5. Effectively measure the business impact of your events across channels.

We hope to see you on Thursday, April 29th! Can’t attend live? Register anyway, and we’ll send you the recording on demand.


Scott Cullather

President and CEO


Ben Erwin

President and CEO


Deborah Greif

Director of Corporate Relations and Business Development

American Society of Anesthesiologists

Ben Chodor


Intrado Digital Media

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