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Simplifying HCP Engagement


Time:1:00 PM EDT

Duration:30 minutes

A playbook for implementing more efficient and effective speaker bureau and advisory programs, through strategic collaboration and novel engagement technology.

A practical look at how pharma and life science teams are re-imagining their approach to HCP engagement, strategically and operationally. While the past year has posed significant challenges for the industry, it has also opened new opportunities to streamline the customer journey, simplify workflows and leverage technology to work more efficiently. 

Hear from experts in HCP engagement, change management and interactive technology on how to best equip your team with the right tools and tactics to optimize Speaker Bureau, Advisory Programs and other HCP engagement activities. 

It’s the perfect time to rethink engagement — and we’ve distilled the key steps into a modernized and succinct Playbook to help you start 2022 on the right digital foot: 
  • Learn how to consolidate and simplify Speaker & Advisory program management
  • See new survey data on what HCPs really think about engagement platforms
  • Gain insight into effective change management strategies
  • Identify how successful teams process and eliminate pain points with technology 
  • Take an exclusive look at the newest, cloud-based digital solution for HCP engagement: CMGO 


Ashley Kamil

VP, client success

ClinicalMind EnGAUGE

Ashley is VP, client success for CM EnGAUGE, the innovation and technology arm of ClinicalMind. She is a pioneer in the HCP engagement technology industry, building, implementing and automating digital solutions for pharmaceutical and biotech clients. She's focused on driving growth and inspiring innovation with an eye for automating operations. Before ClinicalMind she was the director of marketing at PC Magazine and has significant experience managing corporate events in the technology and publishing sectors.

Lisa Ricciardi

Senior account director

ClinicalMind EnGAUGE

Lisa is a senior account director at CM EnGAUGE, the innovation and technology arm of ClinicalMind. She specializes in strategic technology implementation and HCP engagement. During her early years at ClinicalMind she also coordinated live speaker and advisory meetings.

Bart Zoni

VP of marketing


Bart is VP of marketing at ClinicalMind, and is part of the digital innovation team behind the new HCP engagement platform, CMGO. Before ClinicalMind, he was a founder and head of marketing for dermatology-focused life science company DermWORX and developed innovative digital and interactive HCP engagement solutions with Strategic Edge Communications.

Karin Hurt


Karin Hurt helps human-centered leaders resolve workplace ambiguity and chaos, so that they can drive innovation, productivity and revenue without burning out employees. She’s the founder and CEO of Let’s Grow Leaders, an international leadership development and training firm known for practical tools and leadership development programs that stick. She’s the award-winning author of four books including Courageous Cultures: How to Build Teams of Micro-Innovators, Problem Solvers, and Customer Advocates. A former Verizon Wireless executive, Karin was named to Inc. Magazine’s list of great leadership speakers.

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