Public relations is an ever-changing industry. PR pros need to navigate fluctuating social trends and tech advancements, as well as disruptions in the media environment.

With 2020 approaching, practitioners must evolve or be left behind. What can you do to stay ahead of the curve?

On Nov. 14th, join Intrado Digital Media and PR Week as we venture boldly into a new decade. This exclusive, 30-minute conversation will cover best practices you can implement TODAY to stay ahead of the competition—from media monitoring and social listening, to measurement and content marketing.

We’ll examine current trends and give you immediate, tangible tips on ways you can:

• Beat the 24-hour news cycle
• Capture an engaged audience with robust storytelling technology
• Gather useful campaign metrics that prove ROI