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Start Date:25 april, 2024
Start Time:2:00 PM CEST
Duration:45 minutes
Abstract:
The food market is currently facing a shift in social dynamics, contributing to strong performance in the global nutrition market, which is moving from a sport and weight management focus to a wider health and wellness category. In this context, two main trends need to be tackled by the industry. First, higher-protein products - especially plant-based options - are proving popular, linked to heightened consumer awareness on the importance of nutrition overall . Second, consumers are increasingly demanding reduced-sugar food products. These two trends create significant challenges for manufacturers who are compelled to offer functional and nutritional benefits without compromising on taste, texture or flavor. Widely known for its flavoring capacity, natural vanillin is an ideal solution to mask off-notes and bitterness while boosting the sweetness effect of products, which can enable manufacturers to reduce sugar content by as much as 15%! As a leading and historical producer of synthetic and natural vanillins (made from non-GMO rice bran oil), Syensqo, formerly part of Solvay Group, will present the range of benefits natural vanillin can offer for nutrition products, backed by scientific evidence and case studies. Join us to learn more!
General Enquiries:
marketing@cnsmedia.com
Speakers
Dave Vanzin Technical Marketing Manager Syensqo Dave Vanzin is responsible for the development of Syensqo’s natural and synthetic vanillin products for the food, beverage and flavor industries. During his career, Dave has worked on a variety of specialty products that find application in these industries and has a track record of working with customers to develop new and innovative products and technology.
Jacques Tissot Global Key Account Manager for Food & Beverages Syensqo Jacques holds the position of Global Key Account Manager for Food and Beverages customers at Syensqo. Throughout his career, he held different technical and commercial positions in the Food, Beverages and Flavor industries and had a track record of managing innovation and renovation projects with customers.
Jolanda van Hal Senior Journalist CNS Media B.V. Jolanda van Hal is a senior journalist for the NutritionInsight platform. She has a background in natural ingredients for health products and cosmetics, supporting exporters to enter the EU with market research, training, coaching and market access.
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