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Being Proactive During the Coronavirus Crisis Shutdown

Start Date:3/26/2020

Start Time:2:00 PM EDT

Duration:60 minutes


Join us for an industry panel presentation on proactive fitness business tips during the COVID-19 crisis. Our panelists will share information on a variety of topics, including human resource concerns; how to deal with expenses and legal matters, leases and other expenses; opportunities in special grant programs, lending and government funding; and how big box fitness brands and small boutiques as well as fitness professionals are adapting to a new proactive way of doing business. Join our panel of experts moderated by Maria Turco for inspirational insights that will help you be sustainable in these arduous times.

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Lindsay Vastola



Lindsay Vastola is the founder of VastPotential, a human resources, leadership and professional development company helping fitness business leaders attract, hire and lead a culture that operates at its full potential. Lindsay is the founder of Body Project Fitness and served as the editor-in-chief of Personal Fitness Professional (PFP) magazine from 2011-2019. She serves on several fitness industry advisory boards and is a speaker and educator across industries.

Adam Siegelheim


Stark & Stark Attorneys at Law

Adam J. Siegelheim is a shareholder and member of the Business & Corporate and Franchise Groups at Stark & Stark Attorneys at Law. Siegelheim’s practice includes the representation of companies and non-profit organizations on a variety of issues including entity formation, financing, intellectual property, real estate, mergers and acquisitions, and insurance coverage matters. His franchise practice includes the representation of franchisors and master franchisees in various matters, including the preparation of disclosure documents and franchise agreements, state registrations, compliance with applicable federal and state regulations, and international expansion. Siegelheim is a member of the International Franchise Association, the American Bar Association Forum on Franchising and is the chair of the New Jersey Bar Association Franchise Law Committee. In 2012, Siegelehiem was presented with the designation of Certified Franchise Executive by The Board of Governors of the Institute of Certified Franchise Executives.

Paul Bosley

Managing Member

Business Finance Depot

Paul Bosley is the founder of Business Finance Depot, dba as, a company established in 2006 to package SBA loans and equipment leases. Bosley has been active in the fitness industry for 47 years starting as an instructor and club owner. After selling his clubs, he serves as a source of financing for the fitness industry. Bosley is a speaker and contributing writer to Club Industry, IHRSA, the Club Insider, Athletic Business, SCW Mania and the Association of Fitness Studios. He has been a volunteer counselor for SCORE, a division of the Small Business Administration, for nearly a decade helping entrepreneurs with their financing needs.
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