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Start Date:Wednesday, November 8, 2023
Start Time:10:30 AM CST (chicago) / 5:30 pM CET (pARIS)
Duration:60 minutes
Abstract:
Beverage gurus are looking to be ahead on the next big thing as they explore niche categories and push beverage boundaries. Consumers no longer want empty calories: they want guilt-free beverages that refresh, hydrate, or keep them powering through the day. Customization, personalization and functionality are all key. No one, however, wants to sacrifice flavor as they explore new ideas.
So how are fortunes faring for some of the most hyped categories in the beverage market? What innovations truly have the chance to conquer the market? And how can beverage businesses successfully scale up fledgling innovations that could shape the market in years to come?
Speakers
Scott Miller Co-founder & CEO YESLY Water Scott Miller has been a CEO and executive leader of several global beverage companies. He began his career on the warehouse floor at Pepsi and learned the industry from the frontline to the boardroom. His reputation as an executive was built around a people first approach to conducting business and dealing with customers and vendors. Miller’s reputation has been one of innovation and market expansion through corporate social responsibility and a culture of community involvement for his companies. His most recent accomplishment was leading the growth and acquisition of Essentia, a national bottled water brand, to global food and beverage leader Nestlé. He has recently published his first book, The Summit Mindset: which combines beverage expertise with insights on leadership, culture-building and career growth.
Mark Mahoney CEO and Co-Founder The Drinkable Company Mark is the CEO and Co-Founder of The Drinkable Company, a premium cannabis beverage brand with a mission to continuously provide consumers with a delicious and sessionable beverage experience with each available product. He is an accomplished serial beverage entrepreneur with nearly four decades of experience and has served in multiple roles and capacities for his own Food Service brands: from national brands such as Aloha Frozen Drinks and Maui Beverages to Powell & Mahoney Craft cocktails and Atomic Coffee Roasters, and his most recent venture with Atomic Black Espresso Martini. He has helped countless brands launch through his ownership in Vermont Bottling company and has been involved with over 50 food and beverage brands during his career.
Jordan Bass CEO & Cofounder HOP WTR Jordan Bass co-founded HOP WTR after seven years at The Wonderful Company where he was Head of eCommerce and rapidly scaled the business to become leaders in CPG eCommerce. Jordan also held roles in corporate strategy and worked in venture capital.
After garnering more than a decade of strategic experience spanning technology, management consulting, finance and CPG, Bass, who comes from a long line of entrepreneurs and has this DNA in his blood, was eager to get back to it. Losing his drinking partner (when his wife got pregnant) and wanting to lose his beer gut, he saw a need for a functional healthy beer alternative and partnered with Taranto to bring it to life. Jordan lives in Los Angeles with his amazing wife, two daughters and dog, Hamilton, who has more Instagram followers than he does.
Rachel Arthur Editor BeverageDaily Rachel Arthur is editor of BeverageDaily.com. She has a number of years of experience as a professional NCTJ-qualified journalist in both print and online media. Rachel has chaired events at major industry conferences, covered the rise and fallout of sugar sweetened beverage taxes across the globe and followed business developments in drinks through podcasts, video and online news.
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