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Perspectives on Health Equity: From Insights to Action

Start Date:8/20/2020

Start Time:1:00 PM EDT

Duration:60 minutes

Abstract:



Understanding the nuances of health equity and social determinants of health are imperative to pave the way forward toward better outcomes for consumers, organizations and the health industry. Join our panel of experts to learn what racism in healthcare looks like from different perspectives, the spotlight COVID-19 placed on inequities, and how brands and marketers can act with intention about it to drive lasting change.


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Speakers

Dr. E Hanh Le

Chief Medical Officer

Healthline

Dr. E Hanh Le leads Healthline’s Medical Affairs team. She brings her years of clinical and healthcare technology experience to help consistently create high-quality, empathetic, and engaging content and products that uphold the highest medical integrity. She received her MD from Baylor College of Medicine and completed residency at St. Joseph Hospital in Houston, Texas. After years of clinical practice, Dr. Le transitioned from clinical medicine to healthcare technology via her work at Epocrates, where she developed clinical news products and disease and drug content. She has also helped create an EHR system, secure messaging products, and clinical decision support tools for healthcare systems.

Dr. Akilah Cadet

founder

Change Cadet

Dr. Akilah Cadet is the founder of Change Cadet consulting firm, which offers a broad array of anti-racism and diversity services including executive coaching, strategic planning, crisis rebuilding, advising, and facilitation. Cadet is a French term that means soldier (and happens to be Akilah's last name). As it's often an uphill battle for BIPOC, women, and underrepresented communities to achieve success and equity in the workplace, Change Cadet prepares soldiers of change to overcome these continuous battles to be their best selves. Akilah has 15+ years of experience working in various organizations, with both private and public sector companies. She literally has all the degrees, lives in Oakland, has a rare heart condition, and is a proud Beyoncé advocate.

Andrea Palmer

president

Publicis Health Media

Andrea has been a media industry trailblazer for nearly 20 years, pioneering innovative strategies that have since become standard practice in healthcare marketing. She manages cross-functional agency strategy and activation teams, and significant holding company level integrations – delivering best-in-class integrated media and content solutions for some of the largest healthcare brands. Her expertise spans pharma, OTC, medical device and technology healthcare service brands, as well as enterprise-level businesses. In 2019, she conceived and launched HealthFront, which brings together industry leaders in technology, media and content in a unique showcase of new opportunities across the health and wellness space.

Steve Madden

VP and GM

Haymarket Business Media Group

Steve Madden is Vice President and General Manager, Haymarket Business Media Group. A publishing veteran, Madden has held staff positions at brands such as Sports Illustrated, Fortune, Fitbie, Bicycling and MLB.com. He's the author of Embrace the Suck: A Crossfit Memoir.
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