Start Date:Thursday, October 12, 2023
Start Time:11:00 AM CDT (cHICAGO)
Duration:60 minutes
Abstract:
Parents are increasingly seeking out the best dietary supplements for their children, whether it’s a multi-vitamin, probiotic, or more health-condition specific formulations. What’s clear is that delivery formats – and gummies in particular – are a key to success in this category. So, what does the market data say? Where are the white spaces? What regulatory actions are impacting the category? And what comes next? This webinar will bring together data experts and market-leading brands to explore the potential of this category, and explore how demands differ across childhood and into adolescence are opening up new segments for brands to find success.
Speakers
Scott Dicker Market Insights Director SPINS Scott Dicker is a Market Insights Director for SPINS, a leading wellness-focused data company and advocate for the Natural Products Industry. With a background in nutrition, he believes in the importance of making wellness options more accessible to everyone and that demystifying data can make that happen. By delving into omnichannel comprehensive market wide data, he identifies emerging trends and explores shifting consumer behavior that helps retailers and brands better understand the market and their audience. Dicker has spoken at many leading industry organizations and shows, including New Hope Natural Products Expo, Supply Side, Plant Based World and many more and been published in top industry resources, such as Natural Products Insider, Nutritional Outlook, and Whole Foods Magazine. He has a long-standing involvement in nutrition and wellness, working as a sports nutritionist and starting multiple entrepreneurial businesses in the field.
Stephen Daniells, PhD Editor-in-Chief NutraIngredients-USA As Editor-in-Chief of William Reed in North America, Stephen overseas its market leading brands including NutraIngredients-USA.com and FoodNavigator-USA.com. His journalism has been recognized by the American Herbal Products Association (2015 Special Award for Journalistic Excellence), and the American Society of Business Publication Editors (2019, 2020, 2022). Stephen also acts as the editorial consultant and chair of William Reed’s Probiota & Probiota Americas events, the NutraIngredients-USA Sports & Active Nutrition Summit, and leads the NutraIngredients-USA Awards program.
Ivan Wasserman Managing Partner Amin Talati Wasserman Ivan Wasserman serves as Managing Partner of Amin Talati Wasserman and is one of the nation’s premier attorneys for health, wellness, beauty, and other consumer products. Companies of all sizes making, marketing, and selling food, dietary supplements, cosmetics, over-the-counter drugs, and medical devices praise the depth of Ivan’s knowledge and experience, his humor, and his ability to maintain the human perspective while leading them through this heavily regulated landscape. With a unique combination of legal acumen, marketing savvy, deep industry knowledge, and creativity, he has been involved in countless successful product launches and innovative marketing campaigns, including advertising directed to children.
Jeff Wong Chief Revenue Officer SmartyPants Vitamins Jeff Wong is the Chief Revenue Officer at SmartyPants Vitamins, where he leads brand marketing, innovation, and commercialization. With over 18 years of CPG experience, Jeff is an industry veteran who has worked on some of the world’s best-known brands, scaled new businesses in high-growth verticals, and helped build an early-stage startup. He spent the first 10 years of his career managing Unilever brands such as Dove and Degree deodorants around the globe — including assignments in Canada, Singapore, and New York — before accepting a role at PepsiCo, where he led innovation and strategy for their portfolio of emerging brands including KeVita Kombucha, Naked Juice, and IZZE Sparkling Juice. Prior to joining SmartyPants in 2022, Jeff led the marketing team at Country Archer Provisions, where he launched disruptive product innovation, oversaw an award-winning brand identity refresh, and secured the brand’s first EFFIE nomination for the viral “Calling All Grassholes” advertising campaign. A graduate of Wilfrid Laurier University in Waterloo, ON, Canada, Jeff now lives in the Los Angeles area with his wife and two sons.
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