Profit Talks is a 5-part virtual series created to bring the industry together in solidarity, with real talk, real solutions. Our comeback story will be brought to life through a mash-up of data and panel discussion centered on revenue generation and cost control by department, customer acquisition and brand strategy and their impact on the bottom line in partnership with HotStats, the global leader in monthly hotel P&L market intelligence. The fifth episode, Channeling Business, will cover why though leisure travel has helped cushion the blow, there is worry that business travel may never be back to pre-pandemic volumes. How segmentation will impact the bottom line and addressing the cost of customer acquisition.
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